LACOSTE has teamed up with street-savvy New York brand Married to the Mob to create a lace hi-top sneaker for women in two shades of gold and purple. They will be released Mid Feb 2010 on the MOB website www.mttmnyc.com as well as hand-picked specialty stores worldwide including Colette in Paris.
‘I have been wanting to work with lace for a while but was waiting for the right product. Once I saw the silhouette of the LACOSTE sneaker I knew the lace idea would work perfectly for this’ Leah explains. ‘I had originally been inspired by the shoe king Christian Louboutin. He had used lace on a pump and it looked so chic. I thought how cool would it be to translate that onto a sneaker. I always look to the high-end fashion labels for inspiration, as I am sure they look to the street for cues as well’. As to why she wanted to work with LACOSTE, Leah says: ‘I have always been a LACOSTE fan. It is a brand I respect and admire for their timeless classic pieces and their major influence in fashion over so many years’.